Last week I wanted to make pancakes but I couldn't remember how. So I looked for a recipe in the Edmonds Cookbook, a book written in 1955 by the Edmonds flour company to tell you how to cook all the basics. Every kiwi household has one. Over the years it has sold 1 million copies which is a lot in a country with only 4 million people.
So I was quite surprised to see what the current recipe for pancakes is. The ingredients needed were 1 packet of Edmonds pancake mix. The instructions were: "make pancake mix according to packet directions".
It's nothing short of a scandal!
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